Ae the most frequently used filters, with 96 percent and 94 percent respectively of the web shops. At a relatively short distance, 'price' follows with 83 percent. Then, after a considerable distance, it is the turn of the 'brand' filter with 51 percent. Then, after another considerable distance, the other filters can be found, starting with 'material' on 28 percent of the total number of fashion . Percentage of showing a certain number of general filters. Orientation As can be seen in the pie chart, more than half of the opt for a vertical display of the filters. In the majority of cases.
A placement on the left side Yet 39 percent of the web shops choose to display the filters horizontally. This concerns both with only a handful of filters and with 10+ filters. Percentage of with a certain filter orientation The orientation of the filters We provide high-quality Whatsapp list we have has only been analyzed for the desktop, by the way. On mobile, this was in almost all cases a vertical orientation. Visibility Some choose to only show their filters after a button has been clicked. In many cases this is a button.The text 'Filters' or 'Filter'. As can be seen in the pie chart, the vast majority of fashion webs hops (87 percent) choose to show the filters directly. For a minority (13 percent) a click is required first. Percentage of webtops with filters immediately visible without interaction on desktop The initial visibility of the filters was only analyzed for the desktop, by the way. On mobile, the filters were not initially visible in almost all cases. Discussion Frequency The results show that the vast majority of web shops offer at least two filters, namely 'size' and 'color'. It is suspected that visitors expect these filters.